Activision Partners with Tencent to Bring Call of Duty Online to China
It’s been far too long since the last Call of Duty announcement, hasn’t it? Well, announced today, Activision is partnering with Tencent Holdings to bring Call of Duty Online to China.
Call of Duty Online has been in development for approximately two years and will follow a free-to-play business model with microtransactions, geared specifically toward the Chinese market.
Players will be able to personalize their weapons, characters and equipment to a degree unprecedented in the CoD franchise by using an in-game store. The new game will also bring a variety of game modes and maps, and features an original story told through a series of Special Operations missions based on the Modern Warfare universe.
Bobby Kotick, CEO of Activision Blizzard, said:
“We think China is one of the most exciting places in the world for us to grow our business and to develop innovative new games.”
Good for China. I hope the players there enjoy the series as much as the Western world does.