Activision Thinks Services Like Call of Duty Elite Will Become a Necessity
File this under hilarious. Activision veep of digital Jamie Berger tells MCV he thinks that in just a few years social networks for online games like Call of Duty Elite are going to be necessity for games.
We believe that a 24/7, year-round services strategy that broadens the game experience beyond just playing is going to be a necessity. Right now, it’s an option but in three to five years, it won’t be. To support a diverse player base, you will have to have a services and ongoing content strategy. I don’t see how games are going to manage without that.
Games have managed without that for years, so…
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