Activision’s analysts sayGuitar Hero: Aerosmith has earned the band more royalties than any of their albums. CEO Bobby Kotick told MTV Multiplayer the band is enjoying more than just exposure to new fans and renewed interest of loyal rockers thanks to the videogame tie-in.
“[Their] version of ‘Guitar Hero’ generated far more in revenues than any Aerosmith album ever has,” said Kotick. “Merchandising, concert sales, their ability to sign a new contract [have] all been unbelievably influenced by their participation in ‘Guitar Hero.’”
Hopefully Aerosmith’s success with Guitar Hero will encourage other bands to step up and get involved with videogames. Guitar Hero and Rock Band 2 are already reshaping the radio play in my part of the country. Between reviving of old favorites, showcasing new songs and earning bands money hand over fist, videogames are good for the music industry.
5 Comments to Aerosmith Made More Dough on Guitar Hero Than Any of Their Albums
by: PaulC.
On September 18, 2008 at 4:20 pm
thats too bad the game sucks.
by: Strikerzex911
On September 18, 2008 at 6:26 pm
this game sucks, but its full of nice aerosmith songs =)
by: Buddy Love
On September 19, 2008 at 5:19 am
Sucks, and full of shit. Like Aerosmith themselves.
by: Hollow81
On September 19, 2008 at 11:14 am
aerosmith are Great, and the game is great too
by: ikiddo
On September 20, 2008 at 10:54 am
Comparing it to an album is just like putting a wall in a fight of a wrecking machine. The walls gone either way. If anything this is bloody stupid article. Ofcourse it makes them more because of there name on everything the band in the game and all the tracks .. and the guitar .. etc etc .. you get the idea. Thanks for stating the obvious tho.