Amnesia Made Ten Times Its Production Cost
In the film industry, for a movie to be considered a success at the box office it needs to have earned approximately three times its budget. That’s largely to account for marketing costs as well as the initial budget, plus enough left over to justify the expense. Things don’t work that way for video games, in part because the relatively higher cost of a single game versus lower development budgets makes for a potentially higher profit margin than films can hope for; Call of Duty and GTA aside. Of course, video games have their own arbitrary measures of success, but sales are sales, and if a game makes ten times its budget back, it’s unequivocally successful.
That would be Amnesia: The Dark Descent, which has earned $3.6 million for developer Frictional Games, and Frictional co-founder Thomas Grip has posted his thoughts on that accomplishment to the company’s official blog. Counting copies sold via the Humble Indie Bundle, he says, “optimistically speaking, Amnesia has sold almost 1.4 million units!” He went on to explain how much money the company has earned from the game, and it’s impressive. “I think we have never disclosed how much we Amnesia cost to make, so might as well do that here. The (exactly) three years of development cost a total of 360 000 US Dollars. It has since earned more than ten times that. Take that investors we talked to in 2009!”
Yep, they’ve made 3 million from their game. Sure, this doesn’t give them screw-you money, but it’s a rousing success; 1 million copies is an impressive number of sales for a game this small. Good job, gamers. You have good taste.