Posted on August 19, 2008,

Bejeweled Passes the 25 Million Copies Sold Barrier

Gaming Today

As if there were any doubt to how well PopCap Games is doing, they today announced that their biggest franchise, Bejeweled, has sold more than 25 million copies across all platforms since its release in 2000. It’s an astounding number, even if the game has appeared on countless platforms; for a game that PopCap was unable to sell to companies for as little as $60,000 in the early stages, it’s certainly had a major impact on the games industry. Hell — it practically created a genre. I shudder to think what life would be like without Puzzle Quest, which would never have been created if not for Bejeweled.

“Considering we tried to sell Bejeweled outright to more than one industry giant back in the early days of our company, and got no takers even after reducing our asking price to $60,000, this little game has done all right for itself,” said Jason Kapalka, chief creative officer and co-founder of PopCap, and the original designer of Bejeweled and its sequel. “I vividly recall prospective buyers telling us ‘It’s not even a game,’ while showing us the door,” Kapalka laughed.

PopCap claims the game has resulted in over $300 million being spent on the game, not to mention the 350 million copies of Bejeweled and its sequel that have been downloaded. Truly, this is quite an accomplishment. Congratulations to everyone at PopCap… now get back to working on Peggle, please.

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