Bulletstorm Didn’t Make Money for Epic

Now that the dust has settled, Bulletstorm almost feels like a distant memory.

According to industry analyst Doug Creutz, Bulletstorm sold a “disappointing” 279,000 units in its first month, while receiving mostly positive reviews.

“Someone” from its publisher EA recently told Kotaku the game “under-performed,” while Epic President Mike Capps said that it “didn’t make money for us.” Even the promise of a Gears of War 3 beta invite didn’t do much to help the sales of Bulletstorm.

In our Bulletstorm review, we gave the game a score of 90/100. So what went wrong?

While we can only speculate, Mike Capps stated that he nonetheless does not regret Bulletstorm. He said Epic could have taken the easy route and let People Can Fly, the Epic-owned development studio, churn out Gears of War content instead of create Bulletstorm, but that wasn’t the direction he wanted the two studios to take.

Capps said:

The next thing we do with People Can Fly will be great.

With that cryptic hint of what’s to come, we can at least rest easy knowing that Epic, unlike certain other big names in the biz, aren’t all about the money.

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5 Comments on Bulletstorm Didn’t Make Money for Epic

SupremeAllah

On July 25, 2011 at 11:12 am

Part of the problem is that while Bulletstorm was a pretty fun game, to me it had no replay value.

The weapons were somewhat unique, and the charge shots each one had were also a nice touch. I seem to remember the game being touted as extra violent, but it was typical fare for an Unreal-based game**

But in the end, you’re paying 60 bucks for it. And I think to PC users especially, where the whole 60 dollar price point is absurd to begin with (should still be fifty dollars, since console games cost more for a reason) aren’t going to pay up for a game which is basically a single player experience on an engine they’ve seen many times before.

** Not as violent as Soldier of Fortune 2, which still gives me violence boners to this day **

SquireZed

On July 25, 2011 at 11:14 am

Perhaps the reason Bulletstorm tanked despite solid graphics and interesting gameplay (at least according to reviews) was the content? We saw a similar trend with Duke Nukem Forever. Gamers are people too, with moral standards, and seeing excessive violence, language, and derisive/derogatory content simply doesn’t sit well. While edgy content will always attract some, mainstream gamers don’t want to sit through yet another pseudo-pornographic gore trip. While games don’t need to be straitlaced or even censored, the idea that content in games matters less than the gameplay is simply incorrect. Bulletstorm’s main issue was the piles of violence and language that we’ve seen and heard over and over, so in the end it became copy-paste gore-fest 20356.

Vince

On July 25, 2011 at 9:20 pm

Needs a cheap ass sale thats all it takes.

ryuusen91

On July 26, 2011 at 12:30 am

so that means we wont get a sequel :( the ending left off with setup tbc

youallloose

On July 31, 2011 at 11:29 pm

i dON’T mIND mATURE tITLES, i’M sICK oF hIGH dOLLAR gIMMICKY cONSOLE pORTS oN tHE pC. i mEAN mY gAWD tHE gAME hAS kICK, wELL sO dOSE 2003 pOSTAL 2, aND i fOUND mORE eNTERTAINMENT vALUE iN tHAT fOR oNLY $10.