Computer & Video Games Industry Pulls in $18.85 Billion for 2007
The figures are in from the NPD group and according to the Entertainment Software Association, the computer and video games industry generated $18.85 billion in sales in 2007. Software sale account for $9.5 billion of the total which is up 28% from last year. Video games are competing with other forms of entertainment. In its first day, Halo 3 outsold both the opening weekend of Spiderman 3 and opening day of “Harry Potter and the Deathly Hallows.”
“The video game industry set the pace over all others in 2007, with record-breaking sales, off-the-charts consumer demand, and innovation reaching from galactic exploration to guitar simulation,” said Michael D. Gallagher, president and CEO of the ESA, the U.S. association representing computer and video game software publishers. “On average, an astonishing 9 games were sold every second of every day of the year.” The ESA cited data showing that the industry sold over 13.4 million portable game units in 2007, easily trumping the much-hyped Apple iPhone®, which sold just 4 million units.
As much as media and politicians want to deny it, gaming is no longer a niche hobby. If it continues to grow as it has over the last few years, the games industry will be a force to be reckoned with.
via Business Wire