EA Acquiring PopCap, Internet Collectively Sighs in Defeat

It’s official: uber-publisher and creator of the Origin PC game download portal Electronic Arts is in the process of swallowing up the much smaller PopCap Games like so much goat down an anaconda’s gullet.

There’s a little bit in the way of conflicting information as to what it will actually cost, but it seems EA will pay $650 million in cash plus another $100 million in stocks, and a long-term earn-out that could drive the total price up to $1.2 billion, all told. Provided the investors approve, the sale will get finalized in August.


You might have heard of PopCap, as it’s the developer behind such titles as Plants vs. Zombies, Peggle and Bejeweled. They make 80 percent of their revenue from digital platforms, according to Tech Crunch, and they’re also getting in good in the mobile sphere, with Plants vs. Zombies just recently jumping over to Google’s Android platform from Apple’s iOS.

Meanwhile, as the news spread across the Internet, everyone in games collectively made fun of the situation by suggesting that Electronic Arts would be mixing PopCap games with existing EA franchises (Peggle of Honor was a good one, as was Need for Seed [referring to Plants vs. Zombies]). And we all looked on the future of gaming and despaired, as it’s more than likely PopCap titles will be disappearing from Steam in the future and going the way of Origin.

At least those of us who like mobile games will probably get access to PopCap titles during EA’s insane sales. Unfortunately, those of us who like PC games will probably get pretty much nothing good out of this. Prove me wrong, EA.

Via Traders Huddle.

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9 Comments on EA Acquiring PopCap, Internet Collectively Sighs in Defeat

Red Menace

On July 14, 2011 at 4:14 pm


mitchell Jefferson

On July 17, 2011 at 5:18 am

*sigh* *facepalm*


On July 23, 2011 at 5:33 am

thanks. *shoots self in head*


On July 24, 2011 at 6:05 pm

Well there goes any good popcap games for the future, just push’em out the door while still needing to be in beta. Then support them 2 years and trash’em like ea does 98% of all their games


On July 26, 2011 at 12:07 pm

I think it bites that they got bought up, but I wanted to mention that, while OP thinks it likely that PopCap games won’t be available on Steam anymore, some EA games are and always have been on Steam, like Mirror’s Edge and Battlefield: Bad Company 2 for instance.

I do have to agree that the gaming industry is slowly dissolving in front of us, I wonder how long till it’s just EA and Activision… *shudders* And even more scary, who will be the victor of THAT buyout? And what will they call themselves? Electronic All-mind (EA Sports – We’re in your brain)? or The Kotick Collective (“It is your duty as a gamer to buy our games… and duty calls… 12/21/2012… Resistance is futile…”)? Or will they simply become one entity and devour everything as the right tentacle cluster of Cthulhu? I hope it’s the latter, I don’t want EA taking over my mind, and I definitely don’t want to see Kotick as the Borg Queen… *shudders again*

And finally, GAME OVER, MAN! GAME OVER! *puts .45 in mouth, pulls trigger* x_____x


On July 27, 2011 at 6:17 am

Here we go…..

Bejeweled 2011
Bejeweled 2012
Bejeweled 2013
Bejeweled 2014…ad infinitum….


On July 28, 2011 at 7:36 pm

Hello old friend. *places revolver to skull*


On July 30, 2011 at 12:07 am

Well, no more popcap games on steam…


On July 31, 2011 at 7:47 pm

So, when can we file an Anti-Trust lawsuit?
EA is slowly EAting up the competition or Assimilating it, pretty soon the only game company will be EA, and I for one don’t want that, we’ve already seen what EA does to quality games.
Turning Dragon Age II into console lameness, and I can just imagine how terrible Mass Effect 3 is going to be, considering that the team had to go back and “make changes” that EA claims enhance Gameplay.
What EA expects from all of its acquired Video Game companies, is that they make the same Cookie-Cutter interface for all of them, to the point where every single game looks exactly the same.

Dragon Age II looked like Deadspace (over the shoulder view, minimal screen clutter, and mindless button mashing)
Expect this for Mass Effect 3, EA is completely out of touch with consumers when it comes to games, unfortunately people keep buying them, and expect everybody else to boycott EA.

Meanwhile the Terrible Game Killing Machine known as EA marches inexorably on, assimilating all other game companies like the Borg, and people keep buying their crap while complaining about it at the same time.