EA: People Will “Want To Stay With” Battlefield 3 Even After Modern Warfare 3′s Launch
Battlefield 3 sold five million in the first week, and EA is anticipating holding on to many of those gamers even after the launch of the much anticipated Modern Warfare 3 next week. Says Patrick Soderlund to IGN:
The holiday season is clearly very competitive, as we know,” he said. “We all respect what Call of Duty brings and what they’re going to come with, and I think that we have an industry-leading multiplayer game that will make people want to stay with us, frankly.
If you look at all the reviews that we’ve gotten, not a single one that I’ve seen has been negative towards the multiplayer. In fact, many state that the multiplayer is the multiplayer experience to have, the best in the world. And if I can continue to harness that and work on improving that and give the consumers more of that, then hopefully they’re going to feel loyal to us and stay.
It’s going to be an interesting race between the two, certainly, but I don’t feel comfortable calling it one way or the other until we see how MW3′s launch goes. Anything could happen at this point. The possibilities are endless.
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