Gameloft Seeing High Sales on Sony’s Xperia Play
On April 1, the Xperia Play, Sony Ericsson’s Playstation Phone, launched in 11 countries — including the UK, Russia, Hong Kong, Taiwan, Sweden and Austria.
Not on that list is the U.S., but despite not arriving in our market until “spring” sometime, Gameloft is already reporting that the Play is one of the top Android devices on which people are playing its games.
Gameloft entered into a deal with Sony before the Play’s launch to supply it with games, including a few that come preloaded on the machine, and since then, Gameloft has been releasing titles for Google’s Android operating system that start out as exclusives on the Play. After about a month, they get opened up to the general Android-owning population.
Even in 11 countries for a little more than a week and despite not having launched in the U.S. yet, Gameloft is seeing really strong sales on the Play, it seems. It also seems to suggest that the Play has been selling pretty well, even though supplies are limited because of the recent natural disasters in Japan.