Gamers Now Game More
The NPD this week released its Gamer Segmentation 2010 report on gamers in the United States, and the big news, I suppose, is that those who play games, from two years old and up, play 13 hours a week on average, up from 12.3 hours per week in the group’s 2009 report. This could mean that more gamers are moving toward “hardcore” status, or it could mean that the hardest of the hardcore are gaming more than ever, or it could mean some of the more casual gamers stopped playing games, or it could just be something else completely.
To make the rest of the data easy to digest, I’m gonna switch to bullet points after the jump.
- 4% of gamers go in the “extreme gamer” category, and those folks average a whopping 48.5 hours a week.
- Time spent playing console games increased 9%, PC games increased 6% and portable games decreased 16%.
- 17% of games were purchased digitally, compared to 16% last year, with PC gamers making 30% their game purchases digitally.
- 16% more console games and 10% more portable games were “acquired” this year compared to last year.
- The average age of gamers increased from 31 to 32 in the last year.
- The average age of PC gamers is 42.
The rest is pretty standard, although the extreme gamer category is kind of frightening. I thought I played games for an unreasonable amount of time each week, but I probably don’t approach 48 hours a week. Although I definitely did hit that number the week I got Final Fantasy XIII.