Gamestop Confirms Their Stupid Streaming Service Will Be Stupid

Good lord, there are days when I think Gamestop is literally daring the game-buying public to drive them out of business. Let me invite you to recall the way they dicked over Deus Ex: Human Revolution buyers last summer. That was when they pulled the onlive codes out of the PC version of the game, because OnLive competes with their still-nonexistent competing service. Just to remind you how idiotic this was, here’s what they told employees in a memo they never meant to go public:

“As GameStop is developing a streaming service in our Spawn Labs Cloud Computing Division, the coupon that was included is for a competing service. We are returning all copies of the PC regular edition to the vendor in agreement with Square Enix.”

Well, details about that service have finally surfaced, and guess what folks: It’s going to be a major rip off. That service is currently undergoing beta testing, and GameStop VP Mike Mauler talked to Gamesindutry.biz about it.

In terms of a service, the consumer has to have bought the game, so we’re not looking at a service where you can just play games in the cloud, you would buy the game through our loyalty program and through a partnership with the publishers we would give them an opportunity to possibly – this is still something we’re working out – to be able to play their game when they’re not at home with their Xbox 360 or PlayStation 3.

You get that? In order to use their destined-to-fail streaming service, you’re going to have to buy a physical copy of the game. Or put in terms even a Gamestop VP can understand, they’re working on an inconvenient OnLive. Brilliant plan, guys, just awesome. It makes the fact that you shamelessly rip off your employees look positively benign.

But you know what, why stop there? Here’s an even better suggestion: why not require a persistent Internet connection just to keep your membership in the service current – literally, if your Internet ever goes out, you lose your subscription regardless of usage. And hell, while you’re at it, you should force your customers to bring their computer – or whatever machine is provided to access the streamed game – into a Gamestop in order to activate the download. And as long as we’re just spitballing here, you should also require players to insert the physical copy of the disc into the Gamestop streaming service machine in order to access the streamed version of the game.

Really, the sky is the limit when you’re making a product that everyone can tell sucks large months before it sees the light of day.

Join the Conversation   

* required field

By submitting a comment here you grant GameFront a perpetual license to reproduce your words and name/web site in attribution. Inappropriate or irrelevant comments will be removed at an admin's discretion.

5 Comments on Gamestop Confirms Their Stupid Streaming Service Will Be Stupid

JosephPS3

On November 25, 2011 at 7:11 pm

Gamestop Managers LIE.

I pre ordered Skyrim from Gamestop (Toronto, On, Canada) but just the plain regular map was included. Here are the list of bull this lying tried to feed me. After I successfully argue against each one she tries another:

1. Premium map is for collector’s edition only
2. Some preorder copies has premium map and she has no control which Skyrim copy has them.
3. She will call other stores and headquarters and call me back Monday-never called back. Skyrim was released Friday. I had to go to the store Tuesday.

I met her in person and she continues her verbal diarrhea:
4. “I called a rep from Bethesda and was told that they ran out of premium map and therefore included the regular map. They will release news of what will happen later and she will contact me when she has more information.”

At this point I lost my cool. You have no idea how infuriating and frustrating it was to talk to this person. Now I’m raising my voice so that everyone in the store can hear the situation and luckily one of the customer in the store heard me and said that the same thing happen to him and one of the employees opened another copy and gave him the premium map. Now that I have some support from this kind bystander, this grabs another copy and opens it and gives me the premium map.

I just can’t believe how much I had to fight for my right. To be honest I really don’t put much value on the map but her attempt to treat me like an idiot made me upset.

I just recently started shopping at Gamestop (7 months ago). I will never ever walk into any of their stores again. I am willing to pay a little more and patronize another business rather then give Gamestop another penny.

john

On November 26, 2011 at 5:26 pm

They need to just go the way of of the dinasour and let other businesses take over.
support the local videogame store..stop buying from ing gamestop

Heru

On November 26, 2011 at 8:13 pm

What john said ^

Vince

On November 26, 2011 at 9:03 pm

Evil gamestop be gone! Walmart shall rule the earth once more.

Forgotten_alcoholic_android

On December 15, 2011 at 11:22 pm

Vince I hope you are being facetious.