GOG: DRM-Free Soldiers and Building a Digital Distribution Service

The Digital PC Landscape: A Race to the Bottom?

GOG’s business practices seem to be ones that aim towards sustainability and long-term goals. However, the devaluation of PC digital games through sales seems to be diametrically opposed to that goal. Most digital distributors host sales on a whim, and games are often discounted at extremely high percentages.

Rambourg said he believes the industry uses sales as a crutch, because “Our industry has failed to provide gamers with a fair, exciting offer.”

“I think Day One releases have been overpriced,” he said. “Games priced $50, $60, $70 and providing five and 10 hours of gameplay and then you have to buy expensive DLCs on top.”

The disparity between price and value of games in the industry hearkens back to the industry crash back in 1983. Rambourg said the whole situation reminded him a developer conference he attended, at which attendants were asked about their outlook on the Nintendo Wii.

“Everybody was convinced that the Nintendo Wii was going to die. Everybody was blaming Nintendo for this. It was too easy to pirate games on the Wii, etc.,” he said.

Rambourg didn’t agree. “I felt that, to be totally honest, there were too many crappy, overpriced games released on the Nintendo Wii … The Nintendo Wii had thousands of game … Too many games to review for media, too many games for gamers to consider buying.”

However, he said he hopes the same won’t happen to the PC space.

“There are more games and more and more sales,” Rambourg said. “I really hope it will not make gamers disgusted with the PC platform. I really hope gamers will keep on having fun on PC and that they will still have fun on PC.

“What happened to Nintendo for me… The industry is to be blamed, not the platform itself. Developers, distributors, publishers … All of us are to be blamed,” he said.

“I really think our industry should be more reasonable and we should think more sustainable.”

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