Introversion: Selling Alphas Is “The Way Forward for Indie Devs”
Prison Architect developer Introversion believes that selling alpha access is the future for independent developers.
Speaking with GamesIndustry International, co-founder Mark Morris explained the success he’s been seeing with the development and sale of his work-in-progress through a marriage of transparency and a mix of the best crowdfunding ideas. He said:
“Selling Alpha access is definitely the way forward for indie devs. We’re by no means the first to try it, but I think we’ve hit on a nice hybrid that borrows from Kickstarter and crowd-funding ideas. We really wanted to be public about how well it has worked and the breakdown of the different tiers to help other devs to decide how to structure their own approach to selling their games.”
Prison Architect is currently available on Steam in its incomplete version.