Mass Effect 3, Battlefield 3 Getting ‘Handheld’ Versions
Journalists listening in on Electronic Arts’ quarterly earnings call on May 5 have reported that both Mass Effect 3 and Battlefield 3 will have some kind of accompanying handheld games when they’re released later this year.
Just what that means isn’t too clear at this point, but some pretty strong evidence is pointing in the direction of two new mobile games from EA, rather than games for the Nintendo 3DS or Sony’s NGP. Those mobile games would more than likely hit the iPhone and iPad, where EA is becoming a real powerhouse.
This is all just speculation, but consider the fact that EA released some high-profile mobile titles to go along with its big games in the last few months. Dead Space received the iOS treatment to critical acclaim and high sales, as has NBA Jam (also great) and Tiger Woods PGA Tour 12. EA has also been strategically gaming the iTunes App Store to great results: a tactical fire sale dropped its games to $0.99 during the Easter weekend, resulting in the company holding 15 of the 25 top-selling spots on the App Store charts during the holiday freeze, when Apple doesn’t update the numbers. Holding those chart spots has been shown to mean significantly more sales for companies, and EA has successfully controlled it for two straight major holidays now.
So given its success in the App Store, it would make sense for EA to bring a couple of mobile titles out with two of its biggest titles this year. It wouldn’t exactly be new, either: Battlefield: Bad Company 2 has a mobile version on iPhone, and there’s a mobile game called Mass Effect Galaxy that’s really terrible, but bridges ME and ME2…kind of.
You’ll know more when we do.
Via Pocket Gamer.