Microsoft Developing “AAAA” Xbox Game

According to a recent job posting, Microsoft is developing a “AAAA” Xbox game. No, that’s not a typo on our part — quadruple-A is what the software titan is aiming for.

The job posting reads:

Microsoft Studios (Xbox) is looking for a dynamic and seasoned Executive Producer to lead and develop a world-class team who will own the creation and delivery of a AAAA experience that delivers on 1st party goals and, more importantly, creates a fun gaming experience for our audience.

I know what you’re thinking: “Surely, that’s just a typo. They meant AAA, not AAAA.”

The want-ad goes on:

Major Responsibilities:

-The EP will have P&L responsibility for a major Xbox AAAA console title.

-Deliver the end-to-end AAAA title experience (Concept, Prototype, Greenlight, Pre-Production, Production, Release, ongoing revenue streams and a complete franchise plan).

Still think it’s a typo?

While the industry’s use of the term “AAA” originated as marketing jargon, it has colloquially been adapted to represent the quality of the game. What Microsoft probably means by quadruple-A is a series like Call of Duty, which releases titles annually and brings home more bacon than a Danish pig farmer. But that doesn’t prevent the whole idea from sounding ridiculous.

What’s next? Activision developing a AAAAA game? To which Microsoft responds with a AAAAA+ game?

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9 Comments on Microsoft Developing “AAAA” Xbox Game


On March 18, 2012 at 4:10 pm

Calling Call of Duty a AAA (or AAAA) title is the most ridiculous thing here.

Just because it’s popular doesn’t meant its actually good.

CJ Miozzi

On March 18, 2012 at 4:15 pm


Believe me, I’m the last person to applaud the quality of CoD. We’re talking marketing, we’re talking money. Regardless of its quality, it rakes in a ton of money, and that’s what AAA originally meant.

cloud Windfoot Omega

On March 18, 2012 at 4:37 pm

AAAA you would imagine would come to more then one console. atleast to PC


On March 18, 2012 at 5:02 pm

I hope it’s Advent Rising 2


On March 18, 2012 at 5:23 pm



I guess that at some point, they’ll reach ZZZZ game as well :-P


On March 18, 2012 at 7:01 pm

Hey, if they really actually could, but that’s something that could only come along every 100 years or maybe 1000 years.


On March 19, 2012 at 11:25 am

I find it very doubtful that any studio, be it Microsoft or any other could pull off a ‘AAAA’. For this the game would have to be emotionally involving with characters and story, such as that of the Mass Effect franchise, as well as have the consistent replay factor that CoD or Halo multiplayer has that allows for fans to forever see the game in the light the develepors do.

It would also have to be built by several teams so as to not devote too little time to one aspect or too much to another, and have the game ultimatly balanced and fun to play. This is not going to happen because even with the most dedicated dev team, there’s going to be screw-ups, and not everyone is going to buy into it.

To appeal to several gaming genres and group, to make enough money and that high a quality of game in only one installment, is going to be a tall order, and impossible one even.


On March 19, 2012 at 1:51 pm

impossible is just something that hasn’t happend to you yet


On March 30, 2013 at 4:59 am

Triple-A (or AAA) was a baseball metaphor all along. If they were to actually extend the metaphor, they would say they are hiring to build a Major League title. Triple-A is the highest level of minor league play to prepare players for the Major League.