Posted on July 28, 2008,

Microsoft Will "Explore Not Exploit" the Halo Franchise

Gaming Today

People who worry that in five years we’ll be facing the impending launches of Halo Tennis 4 Master Chief Racing 2 are completely understandable. It’s the most popular franchise in Microsoft’s catalog, and if you’ve seen what has happened to Mario and Sonic over the years, it doesn’t take much of a leap to imagine terrible spinoff after terrible spinoff.

At Comic-Con last week, Frank O’Connor (Bungie’s former community manager who now oversees the Halo franchise at Microsoft) explained that there are a lot of opportunities to delve into the Halo universe, but they don’t plan on abusing the franchise, reports Eurogamer.

“The Halo universe is really, really big now,” he said. “Literally the Halo games have only covered one year; a couple of months within a year in fact.

“We have a really detailed story bible, we do really have it all planned out. There are so many areas of the universe to explore, the real challenge is picking which is the most exciting area for people. Is it UNSC Marines fighting alongside Spartans against the Covenant? Or is it what happens next after Master Chief’s appearance in Halo 3?”

“We have a well defined, carefully orchestrated, properly planned universe to explore not exploit,” O’Connor continued. “And that’s the tricky part: what are the things people want to do? We have to pick things that people want. That’s what you see with the range of McFarlane toys – people want their armour permutation.

“Give them things they really want and make sure they’re high quality is the formula.”

There are at least three Halo games in development right now between Bungie, Peter Jackson, and Ensemble with Halo Wars. Even as a Halo fanatic, I really don’t want to see too many Halo games released, because I’ve seen what that can do to a franchise. Hopefully Frankie is right and we don’t see Master Chief at the Olympics anytime soon.

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2 Comments on Microsoft Will "Explore Not Exploit" the Halo Franchise

DancingCorpse

On July 28, 2008 at 3:12 pm

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Steve

On July 28, 2008 at 4:09 pm

So basically, MS is saying “Don’t compare us to EA.”