Monster Cables Not Such a Good Deal
This news won’t come as a surprise to any of our more technical savvy readers, but it’s certainly an important issue for gamers as they upgrade their home entertainment setups to take advantage of this high definition era.
Consumerist was sent an inventory list by a Radio Shack employee which shows both the wholesale and retail price of all items in stock. And, as was suspected, Monster Cables are sold at a ridiculous markup of up to 80% – a 19ft HDMI-DVI cable is sold at $179.99 while the wholesale price is $99.40. There’s also the 16ft S-Video cable which is wholesaled for $61.24 and then sold to customers for $114.99. Anyone who’s ever taken a look online can see that most mainstream retailers sell these items are similar prices – unless, of course, they don’t carry a name brand. Consumerist was able to find generic versions of both of the aforementioned cables at Meritline.com for under $20.
Of course, you might be thinking, “But I get better quality from those expensive cables; the salesperson said so.” And you’d be wrong. As Consumerist simply puts it, “Here’s the thing: digital cables, by definition, have no signal loss. A cable is either digital or it’s not. As long as its built to HDMI standards, the only difference between a ‘fancy’ digital cable and a no-name one is the price.”
Do yourself a favor and go for the non-name brand stuff when shopping for digital cables. While name brands are certainly worth the money when dealing with other types of electronics, you’re simply wasting money by opting for Monster Cables.