NPD Report: America’s Gamer Population Shrinking; Mobile Gamers Dominate
The sky is falling.
According to an NPD Group report, fewer Americans are playing video games in 2012 than there were in 2011, and mobile gamers now constitute the largest market share.
According to NPD, 211.5 million people are playing video games in the U.S. this year, a five percent drop since 2011. Console gamers, light PC gamers, avid PC gamers, and family/kid gamers saw the biggest drop in players, but the downloadable/online and mobile gamer segments experienced substantial growth, with mobile gamers seeing the largest increased.
Will the next generation of consoles shake up these numbers?
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