Nvidia Drops GTX 780 & 770 Prices, Pegs $780 Ti At $699

Nvidia has given the new GTX 780 Ti an official price and launch date, while dropping the price on two of its other most powerful GPUs.

The GTX 780 Ti will launch on November 7th for $699 — $50 above the current GTX 780 MSRP. We still don’t have any tangible details on the new card (clock and cores are TBA), but the promised power boost should help Nvidia keep step with AMD and it’s new R9 290X and 290 cards. The 780 Ti will also be added to the “The Way It’s Meant to Be Played Holiday Bundle with SHIELD,” promotion. Anyone who buys a 780 Ti will get free copies of Batman: Arkham Origins, Splinter Cell: Blacklist and Assassin’s Creed IV: Black Flag, as well as a $100 off coupon for the Nvidia Shield.

Nvidia is also dropping the price on the GTX 780 and GTX 770. The 780 will drop to $499, while the 770 will have an MSRP of only $329. The GTX 760 is already sitting pretty at $249.

The new GTX 780 Ti and these two price cuts are the latest in a series of moves that gives Nvidia attractive GPU options at every price point. The GTX 760 at $250 is one of the best deals around, and the new $329 price on the 770 means high-end gaming performance is now approachable in a mid-range gaming PC.

Last but not least? Nvidia is launching some new software today, too. GeForce Experience 1.7, ShadowPlay (beta), and new drivers (331.65) are all live today. ShadowPlay is Nvidia’s free game-recording software, allowing users to record up to 20 minutes of H.264-encoded game footage. The new driver release notes can be read below.

Release Summary

This 331.65 Game Ready WHQL driver ensures you’ll have the best possible gaming experience in Battlefield 4 and Call of Duty: Ghosts. These Game Ready drivers will also provide performance enhancements in a wide variety of different games.

In addition, the new 331.65 Game Ready driver is bundled with GeForce Experience v1.7 which includes support for two highly-anticipated new technologies. NVIDIA GameStream™ provides end users with the ability to stream PC games from their GeForce GTX-equipped PC directly to a SHIELD device. This update also introduces the Beta version of GeForce ShadowPlay™, an innovated new game capture tool with exceptional features and performance.

New in GeForce R331 Drivers

  • Performance Boost – Increases performance by up to 19% for GeForce 400/500/600/700 series GPUs in several PC games vs. GeForce 327.23 WHQL-certified drivers. Results will vary depending on your GPU and system configuration. Here is one example of measured gains:

GeForce GTX 690/770/780/TITAN:

  • Up to 12% in Battlefield 4
  • Up to 19% in Sniper Elite V2
  • Up to 13% in Dirt: Showdown
  • Up to 9% in Metro: Last Light
  • Up to 9% in Sleeping Dogs
  • Up to 8% in Max Payne 3
  • Up to 6% in F1 2012

SLI Technology

  • Batman: Arkham Origins – updated profile
  • Battlefield 4 – updated profile
  • Shadow Warrior – added DX9 profile
  • War of the Vikings – added DX11 profile
  • Dragon Sword – updated DX9 profile
  • GRID 2 – updated DX11 profile
  • Euro Truck Simulator 2 – updated profile

3D Vision

  • Shadow Warrior – “Excellent”
  • Call of Duty: Ghosts – “Fair”
  • The Wolf Among Us – “Good”

Gaming Technology


4K Displays

  • Adds support for 4K Surround

Additional Details

  • Installs new PhysX System Software 9.13.0725.
  • Installs HD Audio v1.3.26.4
  • Installs GeForce Experience v9.3.16.0
  • Includes support for applications built using CUDA 5.5 or earlier version of the CUDA Toolkit. More information at http://developer.nvidia.com/cuda-toolkit
  • Supports OpenGL 4.3 for GeForce 400-series and later GPUs.
  • Supports DisplayPort 1.2 for GeForce GTX 600 series GPUs.
  • Supports multiple languages and APIs for GPU computing: CUDA C, CUDA C++, CUDA Fortran, OpenCL, DirectCompute, and Microsoft C++ AMP.
  • Supports single GPU and NVIDIA SLI technology on DirectX 9, DirectX 10, DirectX 11, and OpenGL, including 3-way SLI, Quad SLI, and SLI support on SLI-certified Intel and AMD motherboards.

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