Peter Moore Will Get a New Tattoo if EA Sports Has a Bad Year
EA Sports head Peter Moore is quite confident in his company’s products. In a blog post he made this week, Moore talked about how hard EA Sports is working to insure that 2008 is an even better year than 2007, which he reminded us of with the use of some strategically-placed bullet points. Allow me to demonstrate:
- Four EA Sports titles get Sports Game of the Year nods by various outlets, including FIFA, NCAA Football, Madden and NHL. Of course NHL was consensus best in class, as I mentioned a few days ago. Named sports game of the year by seven publications. No one comes close to that.
- Three EA Sports titles in the overall industry top 20. It was a great year for videogames, and Madden was No. 1 in sports and No. 4 overall.
- Seven platinum titles (more than one million units sold).
Moore was generally vague, but said he wasn’t surprised by the positive response to this year’s NASCAR, Madden, and NCAA Football titles. According to him, NBA Live sports “the most ground-breaking feature from our lineup this year” which will be unveiled at E3 next month. FIFA and NHL? “I’ll say with supreme confidence that the future couldn’t be brighter for two of our most critically acclaimed products from a year ago,” Moore added.
But what else do you expect from the face of a company. Of course he’s going to talk up his own products. But that’s where Moore makes things interesting.
“We’re hitting this season in terms of quality and innovation stronger than we ever have at EA Sports. If I’m wrong, you’ll see me sporting a new tattoo – maybe a competitor’s logo?”
Aside from it being impossible to argue that he’s wrong, I’d love to see Moore get the box of NFL 2K5 stamped on his arm. (Yes, I am seriously still that bitter about it.)