Report: PC Software Sales Hit Record $20B in 2012
PC software sales hit a record $20 billion worldwide last year, according to a report commissioned by the PC Gaming Alliance.
That figure represents growth of 8 per cent year-on-year, and every geographic region tracked by the report showed signs of improvement. China contributed $6.8 billion of global revenue.
Analyst David Cole said:
“DFC was surprised the industry still showed growth in 2012 with the decline of large subscription MMOs, heavy attention being paid to the impact of mobile games, and the struggle of many social network games.
“However, 2012 saw significantly increased distribution of successful titles that positively impacted the market, including Diablo III, Guild Wars 2, Minecraft and the Mists of Pandaria expansion to World of Warcraft.”
According to the report, there are now 1 billion PC gamers worldwide, around a quarter of which can be identified as “core” players interested in traditional genres like strategy, action and role-playing games.
The outlook for the future remains positive: the global PC software industry is expected to grow to $25.7 billion in sales by 2016.
via GI International