Square Enix is Changing Its Game Plan, Getting Involved With Other Companies
Square Enix is held up with high regard in the gaming community, most notably for its continuing work in RPGs such as the Final Fantasy series and Lost Odyssey — though recent opinions of these franchises have been mixed. But the company has still been facing stiff competition from other game makers; so much so, that they’re now looking at joining efforts with other publishers by either buying stakes in other businesses or creating new alliances. According to president, Yoichi Wada, it sounds like this could mean the company will be making some big changes to their usual methods:
“Economies of scale and breadth of scope are getting important. It may be a business alliance or it may be us taking a stake in others, but we need to go beyond traditional Square Enix…We face competition not only from Japanese videogame companies but from game companies worldwide. We also see some new players from outside the videogame industry coming in.”
No official agreements have been announced yet, but one of Squeenix’s main goals is to increase overseas sales from 50% of its total game sales to 80% over the next three years. No word on how they intend to do that, but hopefully we’ll begin to see some significant changes soon. Or at the very least a Kingdom Hearts 3 (please?).