Square Enix Revises Strategy, Focuses Eidos on Online Games

Square Enix is shifting its strategy in the gaming sector, focusing Eidos on online games and its domestic studios on smartphone titles.

During Square Enix’s financial results briefing for the six-month period ended Sept. 30, Square announced two key strategic changes in its digital entertainment business:

  • The overseas studios shift to and focus on production of online-based titles
  • The domestic studios accelerate the production of titles for smart devices

Headquartered in Japan, Square’s overseas studios include Eidos, developers of Deus Ex: Human Revolution, Tomb Raider, and Sleeping Dogs, which were all fantastic singleplayer games. What this means for the future of these franchises is yet to be seen, but it does not bode well.

In the briefing, Square highlighted the success of Final Fantasy XIV: A Realm Reborn. Launched Aug. 27, the game has surpassed 1.45M units sold and already exceeded the peak number of paying users that FFXI had. It pointed to Nosgoth, a F2P battle action game for PC presently under development, as an example of the type of online game it wishes to focus on.

What are your thoughts on this? Will we see the launch of World of Tomb Raider next year, or do you think Square will let sleeping dogs* lie?

*I am obligated, by contract, to make that pun every time I write about Sleeping Dogs. *Ahem*

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6 Comments on Square Enix Revises Strategy, Focuses Eidos on Online Games


On November 6, 2013 at 10:05 am

Don’t know what to expect, but it definitely doesn’t sound good. I hope this isn’t the end of Eidos. If they do what it sounds like they’re doing, I wont be buying anymore of their games.


On November 6, 2013 at 10:42 am

I’m with “thedog” on this one. Not everything has to be online.

It seems we won’t be seeing another “Hitman” game anytime soon if this is their planned course of action. Which is bittersweet since Hitman games are fun. The last game just took a steaming dump all over the story of the past games, turning it into some generic garbage.


On November 6, 2013 at 11:53 am

I also agree with thedog. This isn’t exactly a lot of information to go on, but it certainly sounds like Square Enix is going to be focusing in the wrong areas if they want my money. Then again, I can’t say I’m surprised to see them going the wrong way with Eidos since apparently 3 million copies of Tomb Raider sold in one month is a failure to them.


On November 6, 2013 at 2:08 pm

hmm… Eidos Montreal’s part in tomb Raider was the multiplayer… i do hope this news doesn’t affect Crystal Dynamic, who worked on the singleplayer…


On November 6, 2013 at 5:22 pm

I’m going to have to agree. When I think of game developers, I look at it from a stock portfolio perspective. If you can, you should diversify. Your primary focus, however, should be in areas that you know you are good with. This sounds (with what little information is offered) like Square Enix is trying to consolidate everything into two primary sources of revenue. The potential downside is that they will abandon good singleplayer franchises that they have had running for years or decades. I could be wrong. But, even if they do maintain their singleplayer franchises, there is the good chance that they will do the same as so many other game studios: ram unnecessary and unwanted multiplayer components down our throats.


On November 6, 2013 at 9:33 pm

I have no interest in online games, but I am keen on single player ones. No more Deus Ex is going to hurt. But aren’t they in the middle of some sort of Deus Ex themed sales push? All these new products etc? Maybe their “concentration” is more ‘empty platitudes to foolish shareholders’ than ‘we actively hate our shareholders and wish they and our customers were peniless so they couldn’t buy our new, rubbish online stuff that no one wants, just like they aren’t buying the actually good offline games we DID make that they do still want’?