Starbreeze Surged to Profit on Payday 2′s Success
If only every major purchase decision was so clearly labeled…
Starbreeze Studios first opened up shop in 1998 and over its first 15 years in business it operated at a total net loss of $14 million. Starbreeze acquired the makers of the Payday franchise, Overkill Software, in 2012, and since Payday 2 launched in August 2013, Starbreeze has surged to a $13.8 million profit.
Negative $14 million over the course of 15 years to a nearly $14 million profit in six months. Yeah, I’d say that’s a pay day all right.
Gamasutra spoke with Starbreeze about the turnaround, and discovered the studio hopes to keep the cash flowing by making a whole lot more Payday content. The studio just signed a $6 million contract with publisher 505 Games to create Payday 2 DLC for the next 20 months.
And as we learned in January, Starbreeze will also adapt Payday’s unique formula for its next all new project, codename Storm. As Starbreeze stated in its annual report, “Storm can be closest summarized as ‘Payday in space.’ It’s a co-op shooter in a sci-fi environment that takes advantage of the design we have created in Payday games.”
So you’re saying they’ll be more Payday? Fine by me. Payday 2 is among the finest co-op games I’ve ever played.