Three GeForce GPUs See Price Cut Ahead Of AMD R-Series Launch

New video cards from AMD are expected any day now, and Nvidia is adjusting prices to compensate.

Three GeForce GPUs got lower prices today, ahead of AMD’s impending R9 and R7 card launches. The cards in question are the GTX 660, and both the 1 GB and 2 GB versions of the GTX 650 Ti Boost. The GTX 660 drops to $179.99, a sizable $50 discount from the cards debut price of $229.99. The 2 GB GTX 650 Ti Boost drops to $149.99 from $169.99, and the 1 GB version is now $129.99 instead of $149.99.

None of Nvidia’s current 700 series cards have seen a price drop yet; the GTX 760 is holding fast at $249.99, as is the GTX 770 at $399.99. And if you have $650 to spend? The GTX 780 is ripe for the picking.

Most of the cards being introduced by AMD this month will be mid-range offerings, so expect several new Radeon products under $300. The GTX 760 is already below the price point, and the new price reductions on Nvidia’s side help to shore up its aging entry level and mid-range strategy. The GTX 760 could see a price drop, but I would expect another 700 series card (GTX/GTS 750, or maybe a GTX 750 Ti/760 Ti duo) instead of a price drop on an existing card.

Expect more news on AMD’s new R9 and R7 cards later this week!

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