Facebreaker isn’t the only new property that EA Sports is working on – global marketing VP Todd Sitrin revealed that two new, unannounced intellectual properties are being worked on, in addition to Facebreaker.
Speaking with Geekpulp, he said, “Absolutely, we actually have 3 new original IPs in development, the only one that’s been announced is Facebreaker, we haven’t done an original IP at EA for several years, not since back to Freekstyle Motorcycle.”
Sitrin talked about how he’s visiting Asia and trying to gauge what sort of sports are right for territories outside of North America, where he says 60% of their revenue comes from.
Any guesses on what they might have in the works?
via GamesIndustry.biz
2 Comments to Two New EA Sports IPs in the Works
by: Art Reid
On March 11, 2008 at 7:45 am
Lacrosse.
by: Dragon
On March 11, 2008 at 8:04 am
Baseball, Japanese love a bit of that, or at least they did a few years ago.
I’d like to see more exaggerated sports stuff, like they’ve done with Facebreaker and Fifa Street.