Valve Nonchalantly Sticks The Knife Into EA By Being Nice

Annoying people who don’t like letting you hold grudges like to say that ‘the best revenge is living well’, and they’re right of course. Especially when you can live really well and say really nice things about your enemy, while simultaneously suggesting in very bland terms that you totally don’t even really think about them at all. Valve seems to agree, and they proved it today in an interview with Games Industry that gives new meaning to the words “kill them with kindness.”

When we reported yesterday that Valve had finally responded to EA’s blistering accusation that Steam is just like Target, we noted that they essentially won the argument. They, via Development Chief Jason Holtman, did this mostly by pointing out how well Steam works and how successful it’s been for both players and developers, and without comparing EA to a vampire squid, which means the company exercises considerably more restraint than I would have.

I had assumed that would be the final word on the matter, but Jason Holtman isn’t done talking. In today’s interview, he really rubbed EA’s face in it by being super cool and super bland about Origin. “We’ve noticed that Origin is there,” Holtman said. “I think there’s no discernible like ‘there’s a bump or there’s market share going’ and again, we don’t even think that way too much. So to us our business is still growing, our customers are still super happy, they still like doing what they do, our partners bringing us the content we put out are still super happy, so we haven’t noticed any changes in that happiness, building the right thing feature, we haven’t noticed any difference.”

“If Origin can make millions of people happy too,” he added, no doubt with his diamond grill catching the gleam of nearby lights, “awesome.”


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12 Comments on Valve Nonchalantly Sticks The Knife Into EA By Being Nice


On July 12, 2012 at 1:41 pm

I used to actually quite dislike Steam when it was first released, but over the years it grew on me, until now where I am at a point where I actually quite like it. The guys behind Steam genuinely care for the customers and actually support their product, unlike EA’s Origin which is out after my money and nothing else.

Like a child losing at a game, EA is just mad at Steam’s success. Verbally attacking or degrading their competitors only shows how petty they truly are, every day EA’s public relations just go from bad to worse.


On July 12, 2012 at 1:55 pm

What EA doesn’t seem to realize is that bashing the competition just shows you have nothing better to offer. Valve doesn’t even need to acknowledge EA’s comments because Steam is wildly successful. You go after the competition by offering something better, not by acting like you’re better.


On July 12, 2012 at 2:07 pm

Calling out a company that is succesful and expanding is just stupid. Most the fatty Gabe has to do is just troll face and say, problem EA?


On July 12, 2012 at 2:35 pm

EA has gotten so unbelievably dense from a PR standpoint that I’m not sure any more if as a gamer I should be amused or offended (possibly both). They have no earthly clue about the preferences and wants of the core gaming community. None.
I mean, seriously, the marketing strategy in place for Origin is basically identical to the strategy used to sell shoes, makeup, and designer jeans…that which is more expensive must be better, because its more expensive. If they really think that’s who gamers are (and that we’re all that stupid), then I’m happy to watch their stock price continue to nosedive.
Valve has it exactly right, they should continue to ignore the EA morons like a bug on a windscreen.


On July 12, 2012 at 2:35 pm

I guess if you bash someone else, you might want to point out what you do better than them. All EA managed to say was “we charge more than them” which I guess, in their eyes, makes them better.

Meanwhile, I’ve noticed no functional improvement in Origin since its inception. There was a point where it refused to update ME3 until someone pointed me to a version of Origin that fixed the problem (of course it was not a version that was available on Origin’s website) Even for Mass Effect 3, I bought a code at a discount reseller and used that to get ME3 on Origin, which I guess shows that it’s not worth it to buy a game off Origin even when it’s more or less an Origin exclusive. EA should be well aware of Origin’s shortcomings by now.

I don’t think I would go out of my way to pay more for merchandise that was available at Target either. Maybe Nordstrom’s provides a superior shopping experience and higher-quality merchandise, Origin does neither.


On July 12, 2012 at 2:38 pm


Yes, exactly, except they are selling the EXACT SAME SHOES! There can’t be a perception of greater quality if they are selling the same product.


On July 12, 2012 at 2:43 pm

Ever since the latest Origin update everything except my games list is in spanish.


On July 12, 2012 at 3:24 pm

I also disliked STEAM when it was new. Man I remember how horribly it ran way back then.
Now STEAM is wonderful though. Love it.


On July 12, 2012 at 3:26 pm


Sometimes the pricier stuff is made of better quality, more durable, looks flashier, whatever. When I see that, I can justify paying a few more bucks.

Yet there is at least something of benefit, even if it seems rather petty and small. They at least have that going for them. EA can’t even say that their service offers something fundamentally different from Steam. They aren’t more user-friendly, their game library is far smaller, their reputation is worse, etc.

So, bad as those corporate hacks are in the fashion world, there is the rare time when they actually charge a higher price for a reason. :)


On July 12, 2012 at 7:24 pm

First EA takes a shot at Call of Duty, saying anything that they make will be better then it. Yeah way better at pissing me off with glitchiness and stuff. Then they attack valve, STFU EA you are losing your CEO because your dumb.


On July 13, 2012 at 5:55 am

EA has gotten so unbelievably dense from a PR standpoint that I’m not sure any more if as a gamer I should be amused or offended (possibly both). They have no earthly clue about the preferences and wants of the core gaming community. None.


On July 13, 2012 at 2:48 pm

Long as Origin keeps on sending me free games (I’ve gotten 5 in this year alone) for being registered since the EADM days, I’m happy.

I haven’t gotten from Steam since it was VAC and killed WON and pretty much killed the private dedicated server system.

Wait I take that back, I got Assassins Creed 2 and L4D for free for MW2 opening the console mass ban.