Valve Trademarks Confirm Hardware Plans
Even after Valve’s announcement of SteamOS today, there are evidently still doubts Gabe Newell and company will take the plunge with a console of their own — the much talked about “Steambox.” We’ll find out for certain by the end of the week, but if three hardware related trademarks Valve has filed with the USPTO since September 8 are any indication, a Steam console is all but confirmed.
I was surprised when Forbes told me today to “Calm Down, Internet, Valve Isn’t Building Their Own Steam Box.” After all, Gabe Newell himself has stated on multiple occasions that Valve is working on its own device. Curious if it really was all just hype, I logged into the US Patent and Trademark Office database to see if Valve has filed anything related to hardware as of late. Turns out they have.
The first filing with the USPTO came on September 8, with Valve trademarking Steam as: “Interactive video game devices comprised of computer hardware and software and accessories, namely, game consoles, game controllers and software for operating game controllers; computer hardware and computer peripherals; computer software for compressing and decompressing data and video images; operating system software programs and utility programs for use with the above referenced machines; software and hardware that facilitates communications over a wireless network.”
Two more trademarks followed, the last on September 13, all with the same language, just slightly different spins on a new Steam logo. It’s crystal clear: Valve is legally redefining Steam, and that new definition includes hardware, “namely, game consoles.”
I’m calm, Forbes. And I say the evidence indicates Valve is building its own Steambox, with an official unveiling likely on Wednesday. I just hope they have a more creative name for it.