World of Warcraft On Sale… in the Middle of February?

World of Warcraft doesn’t go on sale too often. Blizzard knows that most of its subscribers will buy and play expansions as soon as they come out, after all. They usually reserve the big sales for times like Black Friday and Christmas. That’s why this half-off sale for World of Warcraft is so unusual. Two weeks smack-dab in the middle of February – February 11th to February 25th – is not exactly the ideal time to put your game on sale. While there is a major patch coming up, I think it’s entirely possible that Blizzard is attempting to shore up its flagging subscriber base by getting more people into the expansions.

What do you think? Is this a ploy by Blizzard to get more people sucked into World of Warcraft, or is it an innocuous tie-in to a major upcoming patch? Let us know in the comments below.

Join the Conversation   

* required field

By submitting a comment here you grant GameFront a perpetual license to reproduce your words and name/web site in attribution. Inappropriate or irrelevant comments will be removed at an admin's discretion.

1 Comment on World of Warcraft On Sale… in the Middle of February?


On February 12, 2013 at 10:09 pm

Alot of sales pop up in February…March and even April. Car lots, furniture stores, even gamestop.
All these people know everyone starts getting there income tax back. So it doesnt suprise me blizz is trying to entice a sale.

Besides my local walmart has had wow and all its expansions except MOP half off since December.