World of Warcraft Sheds Another 800k Subscribers

Activision Blizzard has revealed that World of Warcraft has lost another 800,000 subscribers.

The announcement came as part of the company’s quarterly earnings report, with Activision Blizzard announcing that World of Warcraft has lost another 800,000 subscribers, bringing the total amount of worldwide players to 6.8 million. It’s a far cry from its height at 12 million, but it’s still the dominant MMO on the market today.

Activision Blizzard pointed out that most of the loss was in the Eastern countries and consider the decline “seasonal” as this usually happens between the time of a new expansions announcement and the time it arrives.

Blizzard Entertainment CEO Mike Morhaime said that while the subscriber count is down, revenue is up. He would not elaborate on the revenue figure as they do not disclose such information publicly, but with the success of the micro-transactions for mounts, pets and the newly added instant-90 upgrade added to the store, it’s no surprise that 73 percent of the company’s total revenue came from digital sales.

Also, pre-orders for Warlords of Draenor have already sold over 1.5 million units and the release date hasn’t even been announced yet.

World of Warcraft: Warlords of Draenor’s release date will be announced at a on August 14 at 9:30am PDT. If you can make it, they’re handing out beta keys to anyone that goes.

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4 Comments on World of Warcraft Sheds Another 800k Subscribers

Concernedmoderate82

On August 6, 2014 at 12:53 pm

For all those that are looking for the “WoW-Killer,” it already exists. It’s called World of Warcraft.

Mr Flibble

On August 6, 2014 at 3:02 pm

Seriously, it’s called putting out content patches too fast during the expansion and then leaving players in the final raid with no update for 11 months. (In one month and four days it’ll be a whole year of Siege of Orgrimmar)

GazH

On August 6, 2014 at 11:20 pm

It lost me as a subscriber in the first month. I really don’t see the appeal of World of Warcraft, I’ve never understood how it gained and kept so many subscribers, it’s just not a fun game to play, and I’ve played a LOT of MMO’s.

Mr Lorgy

On August 7, 2014 at 7:28 am

WoW’s downfall started with the LFG system. It did massive damage to the community.

With the community weakened the guilds started to struggle and the difficulty of the game was suddenly too hard. So instead of encouraging guilds to improve they made LFG raids and the content easier.

Very few people are going to bother to group up with the same group of people and plan, prepare for hours to beat the TOP TOP difficulty content that’s a re-paste of the easy raid they could do with randoms instantly.

If WoW want’s to survive they need to fix the community, not pet battles, pandas or better animations.