Activision-Vivendi Merger Gets the Thumbs Up

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Published by 12 years ago , last updated 1 year ago

Posted on July 9, 2008, Stephany Activision-Vivendi Merger Gets the Thumbs Up

We all knew it would happen and was happening, therefore the news that 92% of Activision shareholders gave the go ahead with the Vivendi merger is a bit anti-climatic. Still, it is news despite the pre-E3 drought we experience every year around this time.

The deal will give Vivendi a 52% controlling stake in Activision, which with the annual revenue of $3.8 billion from cash cow World of Warcraft at their disposal, they will finally not only be the largest gaming company out there, but CEOs Robert Kotick and Jean-Bernard Levy will be able to look EA’s John Riccitiello straight in the eye and say “suck it”.

Not that either would or anything, but considering Vivendi’s history which dates back to 1853 combined with this huge merger,  they very well could if they wanted to.


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