Posted on July 19, 2012, CJ Miozzi Ubisoft Reports Q1 Sales up 27.2%
Ubisoft has released its sales figures for the fiscal quarter ended June 30, 2012, and they are significantly higher than last year’s. The company attributes the success to Ghost Recon Future Soldier and its free-to-play titles.
Sales for the first quarter of 2012-13 came to €131 million, up 27.2% (or 17.5% at constant exchange rates) compared with the €103 million recorded for the same period of 2011-12. This rise came in spite of a 41% decline in back-catalog sales due to industry-wide lower retail back-catalog sales. The decline was, however, partly offset by growth in online back-catalog sales.
So what accounts for the 27.2% rise? Higher-than-expected sales of Tom Clancy’s Ghost Recon Future Soldier, which was the best-selling console game in the US for May and June, both in unit and value terms, as well as continued strong momentum for the Online segment. This performance was primarily driven by Ubisoft’s Free-to-Play titles and by the success of Trials Evolution, which turned in record first-day sales on XBLA.
via press release