Posted on December 10, 2007, William Wii Shortage Prompts Nintendo to Pull U.K. Ads
Jonathan reported on Friday that Nintendo was going to be pulling Wii ads from television. What we didn’t know is that they will only be pulling U.K. ads.
In an interesting move, Nintendo has decided to temporarily hault British television advertising for the Wii due to the shortages of the console on store shelves. Although some claims have been made that Nintendo has created this shortage on purpose to continue the high level of hype for the Wii, Nintendo has denied those claims stating that demand was simply higher than they could have ever expected. No plans have ever been announced to ramp up production, either.
Nintendo made the decision to pull the ads because they wanted to act “responsibly”. For some strange reason, they are not pulling any ads in North America. Perhaps it’s not important to act responsibly in the states. Their current plans are to replace Nintendo Wii ads with Nintendo DS ads until demand lowers.
Via Fox News