Posted on June 13, 2007, Jonathan Xbox 360 Price Cut: For Real This Time?
Rumors have been flying for several weeks now about a possible price cut for the Xbox 360. First it was a rumor, then Microsoft denied it, and now someone inside the company is claiming that the denial was a ruse. Apparently a source for The Gaming Life is claiming that there really is a plan for a price drop in the core system from $299 to $199. He explained the ruse was to prevent informed customers from waiting for the price drop to buy the system:
“They want to get Halo 3 out the door and sell as many systems as possible. They know that Halo 3 will help system sales. After the initial launch they will drop the price to $199 in order to boost sales over the holiday season. The original plan was to wait until Grand Theft Auto IV was released and then lower prices, but with Take-Two Corporate being in a very fragile state, Microsoft in unsure that it will be out in the fiscal year.”
So the rumor continues. Personally, as someone who wants to buy an Xbox 360, I wish they’d quit toying with my emotions at least. Now we just need Sony to jump on the price drop bandwagon.