Posted on January 7, 2008, Jonathan Xbox 360 Ultimate Put on Hold Due to Warner Bros. Backing Blu-Ray?
It’s been an interesting past few days as the news of Warner Bros. planning to publish all their future movies on Blu-Ray has sent waves through the tech community. First the planned CES HD-DVD press conference is canceled, then New Line announces they’re following Warner Bros., then Microsoft makes it very clear that they don’t intend to integrate an HD-DVD player into the Xbox 360. So of course the floor is wide open for rumor and speculation, particularly when the Warner Bros. news is paired with the fact that Microsoft has made no huge announcement regarding their console. Many people were expecting Bill Gates to unveil a new Xbox 360 SKU with tech specs to rival the PS3′s, dubbed the “Xbox Ultimate,” which might include a built-in HD-DVD player. So, with Warner Bros. dealing such a massive blow to the HD-DVD format, could Microsoft be holding back on their announcement? Could they be scrapping an integrated HD-DVD player? Did the SKU even exist to begin with?
Wow, who knew CES 2008 could cause such a rumor orgy? I just hope this format war finishes soon. I don’t want to be like the guy who got a Betamax.