Posted on November 7, 2013, CJ Miozzi Xbox One Will Last “Conservatively A Decade,” Says Microsoft
Microsoft expects the Xbox One to last at least a decade.
Speaking with GamesIndustry International, Microsoft Canada’s Xbox director of marketing Craig Flannagan explained why has high hopes for the Xbox One.
“I’ve been here for the launch of Xbox 360. I was here for the launch of Kinect. This is far and away the biggest launch we’ve ever done,” Flannagan said. “It’s the most hardware we’ve ever produced. It’s the most we’ve ever pre-sold. We’re preselling a little over 2-to-1 from what we did with Xbox 360. The momentum on launch has been really good. And we didn’t have a 40-foot console at the launch of the 360, either.”
Flannagan stated that he believes Microsoft’s console will come out ahead of the competition — which is not a surprising remark from a Microsoft exec — but in doing so, revealed his projections of the system’s lifespan.
“Xbox One is going to start ahead, in terms of the experience we can deliver,” Flannagan said. “And because we’re built for the future, we’re going to stay ahead. I think there is not a better experience you can buy this holiday, and there will not be a time this generation where there’s a better experience you can buy than Xbox One… And it’s probably going to be a pretty long generation. We’re probably here for a while because we’re built for the future. This is a console that will last you, conservatively a decade, if I had to put a bet down today.”
In my opinion, the only way the Xbox One will last a decade in our current age of technological progress is if it has a modular design that will allow users to upgrade components. When the 360 launched, it was a clear challenger to the PC, and only top-of-the-line PCs could compete with it. The Xbox One is barely impressive by today’s PC standards; in two years, I imagine most PC gamers will have a system equal to or better than the Xbox One. What do you think?